Sulfate Free Shampoo for all hair types. Gently but thoroughly cleanses for optimal body & softness. Will not strip hair of precious moisture, fade your color, or dry out your scalp like sulfate-based shampoos since our Natural Shine Enhancing Shampoo is formulated with a gentle, sulfate free vegetable based lathering agent. It also has a balanced pH level of 5.42 (shampoo should be on the lower end of the pH scale) to help smooth the cuticle and keep both the hair and scalp in optimal health. Lathers into a nice, moisturizing foam to really get down to the scalp and roots and provide a deep cleansing without ever over-drying or irritating.
Natural, non-drying astringents and shine-enhancing agents including essential oils of sweet orange and red grapefruit, which not only enhance shine but also give our shampoo its signature bright citrus scent. Just the right amount of apple cider vinegar offers a scalp-energizing deep clean astringency and active enzymes to break up excess sebum and debris on the scalp, removing impacted pore-clogging debris, while revving up shine for healthy, lively hair. Comes in an 8 oz. squeezable bottle and now also a larger 16 oz. bottle!
Using this shampoo tends to give progressively better results the longer you use it as it helps clean dulling deposits and creates a flatter surface so hair looks and feels smoother with soft body. Adds moisture and helps improve scalp health with organic apple cider vinegar (ACV), rosemary essential oil (known for promoting hair growth and clearing harmful fungus and other growth-impeding materials), cedar essential oil, clary sage and sweet orange and grapefruit essential oils.
All of these essential oils not only provide for a clean, clear surface to reflect shine, but they also address fungal growth that often leads to dandruff and psoriasis of the scalp. This shampoo really is a powerhouse for both hair and scalp health, and the more you use it, the more you will realize the two really go hand in hand. All without artificial and often toxic ingredients.
"Really nice shampoo. Gentle, squeaky clean hair in no time (I have below waist length hair)." - Lily
"This shampoo smells wonderful and really works great. For being all-natural, it lathers quite well too. Thank you! Thanks also for the lovely lip balm!"- Alicia
"Love this shampoo!! Smells wonderful and leaves my hair soft and shiny!!" - Toni
Works great with Aura Sensory® Deep Hydration Conditioner. These two products together address a myriad of common issues that lead to one too many "bad hair days". Best of all, you can use them feeling comfortable with the ingredients since we use the cleanest possible ingredients while also delivering beautiful, real world results without the salon price tag, but also without the plethora of questionable ingredients. Sometimes simple is better.
Excellent for porous, highlighted or processed, dry or damaged hair to restore shine, bounce and manageability. Organic coconut oil is a superior "pre-treatment" to conditioning as it helps seal and protect the cuticle and prevent swelling, which can promote damage, and also promotes frizz. Taking care of the cuticle, which is the outermost protective layer of each hair strand, is extremely important for hair growth also as it protects from breakage and keeps hair healthier. Recent research has also shown that coconut oil helps prevent protein loss in both damaged and undamaged hair, meaning it has superior protective capabilities.
Ingredients : Distilled Water, Decyl Polyglucose, Xanthan Gum, Organic Coconut Oil, Vegetable Glycerin, Organic Apple Cider Vinegar, Grapefruit Essential Oil, Orange Essential Oil, Clary Sage Essential Oil, Cedar Essential Oil, Rosemary Essential Oil, Organic Dextrose, Citric Acid
*Expires 6-8 months from date of purchase. Shelf life may be extended if kept in a cool, dry environment away from sunlight.